Understanding the year-round nature of the buy cycle and the ways you can support customers through it is key to your sales success. 

But what you don't know – or don't practice – can kill those efforts. Here are three ways that solution providers might be sabotaging the sale. 
Read SmartBrief's Real Talk: 3 Ways You Might Be Killing The Sale where we dig deeper into how solution providers might be missing the mark when trying to close a sale. 

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